Popular Lingerie Brands In India

Unlike earlier times, nowadays women are more open in choosing what dress they wish to wear. Irrespective of halter neck, low neck tops, backless dresses, etc; they want to look more confident and chooses to wear bold clothes. This change has inclined people to talk about lingerie openly and as we all know 70% of Websites sell lingerie online.

Due to high demands, women have started buying and selling Lingerie online which invites more and more lingerie brands in India.

Here are Top 5 Lingerie Brands available in India :

1. Zivame


Zivame is considered to a high online shopping website exclusively for women inner-wear. This was launched in 2011 and since then it has become one of the popular online lingerie store in a short span of time. Here you will get finest and sexy lingerie collection, shapewear, tops & tees, etc.

Zivame is one stop shop where you find collection of all the lingerie brands existing in India. From bras, panties to sportswear and nightwear, the online store keeps all in its stock.  There are fantastic discounts available on daily basis including exclusive lingerie and initimate wears.

2. Amante


Amante lingerie brand is owned by MAS Holding (South Asia’s large supplier chain of Intimate wear). ‘Love yourself’ as its tagline says, Amante is the most adored lingerie brand among Indian women.

The lingerie brand was launched in the year 2007 in India. There are two specialities of the lingerie at Amante that includes use of excellent premier fabrics and the latest international trends.

You get daily deals and few products at discounted price. They have Chat available on website which helps you to get someone in touch and help you want you are looking for.

3. Lovable


The lingerie brand Lovable is an Indian brand offering wide range of bras, panties, and sportswear online.

The Lovable lingeries are cheap, sexy and best preferred by most women in India. This brand is in market since 1987, catering the reliable products to women’s. The lingerie brand is known for its comfort fabric and low price range. ‘Lovable’s Daisy Dee brand is also a good brand among the women buyers.

Along with the views, women’s lifestyle in India are changing, the modern woman chooses to dress up boldly with confidence. And innerwear is no less than a thing, every woman believes in treating themselves with power and comfort and so the stylish lingerie has become the essential part of their wardrobe and lifestyle.

4. Enamor


Enamor’s collection has wide range of Bras, Panties, Nightwear and Shape-wear. It is most popular lingerie brand in India.

Not only bras and panties, you will also get sexy and intimate nightwears, bottoms, leggings, shorts and pyjamas.

The lingerie brand was a joint venture between Barbara of France and Gokaldas Intimate-wear Private Ltd. Company, launched in 2003. Not only Online, they have stores avaiable all over India. It is the best fitting lingerie with most appropriate fabric laces and embroideries.



Clovia has given a tough competition to other lingerie brands in India and espcially online, Clovia serves its products which are immensely comfortable from essentials to an intimate lingerie. Huge range of colourful to sober, every colour can be found here in the best of designs and patterns.

Here you will get amazing deals , combo offers, discounts and cashback which will make you want to shop more and more from Clovia.

Hope this article has helped you to make decision of buying from popular lingerir online shopping in India.

Read also :

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How to Wear Bra Correctly with Images

Step by Step Guide How to Measure Bra Size and Cup Size At Home